Simple pricing.
No surprises.

What's included

• 1 app workspaceA workspace is one app launch with its own screenshots, graphics, video, icon, ASO copy, website, keywords and exports. Free covers one app; Unlimited removes the cap.
• All 8 creation toolsScreenshots, social graphics, promo videos, 3D mockups, app icons, ASO copy, a hosted website and keyword tracking. Every tool is available on every plan.
• 2 variants per content typeKeep two separate creative directions per content type (for example two screenshot sets) without overwriting earlier work. Paid plans lift the cap.
• Publish your website on applaun.chPublish a hosted landing page to a free your-app.applaun.ch address, including Privacy Policy, Terms, and Support pages.
• 5 keywords & 5 competitorsTrack up to 5 search terms and 5 competing apps on the App Store or Google Play, with daily rank checks and 30 days of history.
• 1 AI illustration / monthGenerate one custom visual per month to replace or complement a real screenshot. Launch Pass raises this to 10, Unlimited to 200.
• Preview-only asset exportsCreate and review finished assets in the editor; full-resolution downloads are paid.
• Full-resolution downloadsFree lets you build and preview every asset in the editor, but store-resolution files are not downloadable. Launch Pass or Unlimited unlock production exports.
• TranslationsTranslating screenshots, graphics, promo videos, ASO copy and websites into 50+ store languages is a paid feature.
• Store publishing & A/B testsPublishing to App Store Connect and Google Play, product-page A/B tests and custom product pages need Launch Pass or Unlimited.

Everything in Free, plus

• 7 days of all launch & export tools for one appLaunch and export features work like Unlimited for 7 days on one app workspace: unlimited exports across screenshots, graphics, mockups, icons and promo videos. Unlimited workspaces, unlimited keyword tracking and custom domains stay Unlimited-only.
• Unlimited asset variants & exportsAs many screenshot, graphics, mockup, icon and promo video directions as you need, with full-resolution downloads in the correct store sizes while the pass is active.
• Unlimited website variantsCreate multiple landing-page directions. Publishing to applaun.ch is free on every plan; custom domains stay Unlimited-only.
• Translations into 50+ store languagesTranslate screenshots, social graphics, promo videos, ASO copy and your website into 50+ App Store and Google Play languages, with layouts kept in sync across every language.
• Publish to App Store Connect & Google PlayConnect App Store Connect and Google Play Console, then publish screenshots, ASO copy, What's New and App Previews straight to both stores in every language. Run product-page A/B tests and custom product pages from the same place.
• A/B tests & custom product pagesRun App Store product-page optimization tests from saved screenshot variants, and create custom product pages with their own screenshots, header and search artwork.
• 10 AI illustrations / monthThe Launch Pass raises the Free allowance to 10 AI illustrations per month while active.
• No subscription, one-time paymentPay €9 once. The pass never renews and nothing is charged when the 7 days end. Your work stays saved on the Free plan.
• Full €9 credited if you upgrade within 90 daysUpgrade to Unlimited, monthly or annual, during the pass or up to 90 days after it ends, and the full €9 is taken off your first payment.