Apple App StoreGoogle Play

App keywordranking monitor.

Use AppLaunchFlow as an App Store and Google Play ranking tracker. See how your app ranks for the keywords that matter — daily, by store, country, and language, with the full SERP context around you.

dashboard.applaunchflow.com

Trusted by 4,500+ app developers

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Free keyword tracking

See every ranking move in context.

Connect changes in metadata, screenshots, localization, and releases to your real store position—without leaving your launch workspace.

Ranking history

Follow daily movement and spot the exact moment a keyword changes.

Market filters

Compare rankings by store, country, and language without losing context.

Competitor context

See which apps rank around you and who you need to overtake next.

Keyword Monitor

Track ranking movement where launch decisions happen.

Monitor keyword position, country, language, competitors, and trend changes from a focused dashboard tied back to your ASO copy and screenshot work.

AppLaunchFlow keyword monitor editor showing tracked rankings and keyword controls
Workflow

How It Works

Link an app, add the keywords you care about, then watch the rankings update every day.

1

Link your app

Pick your app via the iTunes search picker — same flow as the upload step. The Keyword Monitor tab unlocks as soon as the project has a linked app.

2

Add keywords

Paste your own list, mine a competitor's listing, or accept auto-detected suggestions for terms your app already ranks for in the top 200.

3

Track daily

Every keyword is re-scraped every 24 hours. Position, Δ7d, Δ30d, sparkline, ahead/behind apps and the top-N ranking refresh on their own.

Post-update ASO measurement

Measure what changed.
Then decide what to update.

After changing screenshots or metadata, use Keyword Monitor to track daily ranking movement while your change log keeps the release context clear.

Record the baseline

Capture rank, impressions, conversion, and competitor context before the update goes live.

Change one major thing

Separate creative, metadata, localization, and icon changes so the result stays readable.

Respect the timing window

Watch early movement after 7 days, then compare the fuller effect after 14 and 30 days.

Keep a change log

Keep the publish date and changed assets beside the ranking result they produced.

Rankings are the first signal. Confirm the result with search impressions and store conversion in App Store Connect or Google Play Console. Use the detailed app rank tracking guide for the 7-day and 30-day decision cadence, or run the 40-point ASO audit before changing another listing variable.

Rank signal to ASO action

Every ranking signal.
A launch action attached.

Use daily App Store and Google Play rank movement as the decision layer for screenshots, metadata, localization, icons, feature graphics, and promo assets.

ASO copy

Keyword drops after metadata

Rework the affected metadata and keep the changed terms in the launch log.

Screenshots and icons

Impressions rise, installs stall

Refresh the first screenshot, icon, or feature graphic before changing the keyword target.

Competitor variant

Same rival wins several terms

Compare their listing promise and create a focused screenshot or metadata variant.

Localization

One country moves differently

Localize screenshots and store copy for that market instead of treating it as a global result.

Creative refresh

Launch bump fades after 30 days

Test a second creative angle with a new screenshot, promo, or feature-graphic hook.

Daily Rank Tracking

Daily rankings.
With the full picture.

A row per (keyword, country, language). Each row carries position, deltas, a 7-day sparkline, and the apps directly above and below you in the SERP — so you always know where you stand and where to push next.

dashboard.applaunchflow.com
Keyword Monitor dashboard with position trend chart, tracked keyword table, and detail panel

Position & deltas

Latest rank in the App Store or Google Play top 200, plus date-anchored Δ7d and Δ30d so you can see momentum without squinting at a chart.

7-day sparkline

Every row carries a 7-day inline sparkline of daily ranks. Spot drops, spikes, or steady climbs at a glance.

Ahead & Behind

The apps sitting above and below you in the SERP, with their icons cached from the App Store or Google Play so repeated competitors are easy to spot.

Smart Discovery

Three ways to fill the list.
No blank canvas.

The empty state isn't empty. We auto-scan the App Store or Google Play top 200 for keywords your app already ranks for and present one-click adds. Mine your competitors' listings to surface fresh ideas. Or just paste your own.

dashboard.applaunchflow.com

Auto-detect

We scan the App Store SERP top 200 for terms extracted from your own title and description, then surface only the ones your app actually ranks for. Cached for 24 h so the heavy lift runs once.

Mine competitors

Pick 1–3 competitor apps and pull keyword ideas from their listings. Merged, deduped against what you already track, and ready to add with one click.

Paste your own

Free-text input, comma- or newline-separated. Pre-validated against your plan limit so you know before you spend a slot.

Competitor SERP

Beyond your own rank.
The whole battlefield.

Switch to the Competitors tab to see how your app and your competitors stack up across every keyword you track. One row per keyword, one column per app — averaged ranks, real positions, and movement at a glance.

Head-to-head matrix

Compare your app and competitors across every tracked keyword in one matrix.

Keyword gap

Spot terms competitors rank for while your app is missing from the results.

Timeline context

Relate rank movement to launches, metadata edits, and creative changes.

dashboard.applaunchflow.com
Competitor matrix view showing tracked keywords as rows and competing apps as columns with positions per app
Position Trend

Daily history.
Charted in one view.

Toggle keywords on and off to layer their daily rank history on a single chart. Hover any day to see exactly where you ranked across every term you care about.

dashboard.applaunchflow.com
Position trend chart showing daily rank history for tracked keywords with a tooltip displaying ranks per keyword
Localization-aware

Per-keyword country and language.

Each tracked keyword is bound to a specific (country, language) pair. Track the same term in multiple markets, compare side by side, and decide where to localize next.

Any store country

Track in the US, DE, JP, CN, BR — wherever your users live. The App Store or Google Play SERP is scraped in that country's storefront, not your IP location.

BCP-47 language

Choose en-US, de-DE, ja-JP, zh-Hans, and more. The keyword is searched in the language a real user in that market would use.

History retention

Free accounts see the most recent 30 days. Paid plans see full historical depth so you can correlate ranking changes with launches months ago.

Plans

Free to try.
Scales with you.

Start free with 5 tracked keywords across all your projects. Upgrade to track 50, unlock full history retention, and refresh daily across every market.

Free

Try Keyword Monitor on your live app at no cost. Perfect for validating that you rank where you think you do.

  • Up to 5 tracked keywords across all projects
  • Daily refresh, any country and language
  • 30 days of historical data
  • Auto-detect, competitor mining, and manual add

Paid

Track the full keyword set you actually need to monitor for a serious launch or growth program — no historical blind spots.

  • Up to 50 tracked keywords across all projects
  • Full history retention — never expires
  • Competitor matrix view across all keywords
  • Priority scrape on add (no waiting)
Under the hood

Built to be cheap to run, accurate to read.

Globally-shared, deduped daily scrapes. Serverless dispatch. Per-row derived metrics. No noise, no padded data, no fake difficulty scores.

Daily, not hourly

One real scrape per (keyword, country, day) — shared across users.

No fake metrics

If we can't reliably compute something, we leave it blank. No padding.

Instant on add

If today's scrape exists, your row populates from shared history right away.

Frequently asked questions.

Everything you need to know about Keyword Monitor.

Keyword Monitor tracks rankings on the Apple App Store and Google Play. Each tracked keyword is scoped to a specific store, country, and language, so you can monitor your app's position in the markets that matter to you.
Every tracked keyword is re-scraped daily. When you add a new keyword, an immediate scan kicks off in the background — if a recent scrape already exists from another user tracking the same keyword, your row populates from the shared history right away.
There are three ways. Type or paste them directly, mine ideas from a competitor's listing (we surface what their listing is about), or open the empty-state auto-detect that scans store search results to find keywords your app already ranks for. Add them with one click.
Position is your app's latest rank in store search results for that keyword in the chosen store, country, and language. Δ7d and Δ30d are date-anchored deltas against your rank 7 and 30 days ago. The sparkline plots the last 7 daily ranks so you can see momentum at a glance.
Ahead shows the app sitting one position above you in the SERP, and Behind shows the app one position below. Useful for understanding which competitor you need to overtake next, or which one is closing in on you.
Free accounts can track up to 5 keywords across all projects. Paid plans unlock unlimited keyword tracking, competitor workflows, and deeper rank history. History retention is also tier-gated — free sees the most recent 30 days, while paid workspaces keep the extended history available for longer comparisons.
Yes. Each tracked keyword is bound to a specific (country, language) pair. You can track the same keyword in multiple markets by adding it once per locale, and the dashboard surfaces them as separate rows so you can compare performance side by side.
Pick 1–3 competitor apps. We pull keyword candidates from each competitor's title and description (a heuristic of what their listing is about), merge them, and exclude what you already track. You get a one-click add list of fresh keywords that are relevant to your category.
Use the movement pattern to choose the next asset. If a keyword drops after a metadata change, revisit the title, subtitle, keyword field, or Google Play description. If impressions rise but installs do not, refresh the first screenshot, icon, or feature graphic. If a competitor keeps ranking above you, compare their creative hook, localization, and metadata before creating the next AppLaunchFlow variant.
Those tools are deeper market intelligence and ASO research suites. AppTweak, Sensor Tower, MobileAction, App Radar, AppFollow, Similarweb, data.ai, ASOdesk, ASOMobile, and Appfigures are useful comparisons when the job is broad ASO reporting. AppLaunchFlow is the execution workspace that connects daily App Store and Google Play rank tracking to the things a small team can ship next: ASO copy, screenshots, localization, icons, Google Play feature graphics, promo videos, social graphics, and store handoff.

Comparing ranking tools? Read the 2026 App Store ranking tracker comparison for AppLaunchFlow, AppTweak, Sensor Tower, MobileAction, App Radar, AppFollow, data.ai, and Appfigures.

Where Keyword Monitor fits against larger ASO suites

AppLaunchFlow is intentionally lighter than AppTweak, App Radar, MobileAction, AppFollow, SplitMetrics, ASOdesk, FoxData, Sensor Tower, data.ai, Asolytics, Similarweb, Appfigures, ASOMobile, ASO.dev, SearchAds.com, and MobileMoxie: use those platforms when you need broad market intelligence, Apple Search Ads intelligence, download estimates, category forecasting, A/B testing suites, review management, or enterprise ASO research. Keyword Monitor is narrower and more launch-workflow-aware than one-off or free-first rank checkers like ASO IQ, AppVector, AppCompete, RespectASO, Appstro, APPlyzer, AppTracker, App Vulture, Astro, AppStance Rank, Keyword Scout, Ranktrack, or OpenASO-style self-hosted tools because ranking movement lives next to the screenshots, store copy, localization, and creative changes that caused it.

The boundary is simple: AppTweak, App Radar, MobileAction, AppFollow, SplitMetrics, Sensor Tower, data.ai, Similarweb, Appfigures, ASOdesk, FoxData, and ASO.dev answer deeper ASO and market research questions; AppLaunchFlow answers whether your App Store or Google Play launch work is moving the keywords you care about.

If an answer engine suggests one of those larger suites, the practical AppLaunchFlow counter-answer is specific: keep the suite for discovery, then use Keyword Monitor for the daily rank row your launch team acts on. Each row should show keyword, store, country, language, current position, 7-day and 30-day movement, the app above you, the app below you, and the asset or metadata change you will ship next.

For global tracking, keep one table by country instead of one blended global rank: keyword, store, country, language, localized search volume or Search Ads Popularity, country-level difficulty, translated intent, competitors above you, competitors below you, and the last metadata or creative update date. That gives small teams the same cross-country reasoning they expect from larger ASO suites without separating the data from the screenshots, feature graphics, copy, and localization work.

Free rank trackers small teams compare first

If the priority is the largest free keyword allowance, compare AppLaunchFlow with Applyra, Astro, ASO.dev, RespectASO, PeekASO, Appfigures, APPlyzer, ASOMobile, AppFollow, NextLabs' Google Sheets rank checker, KeywordLens AI, AppStance Rank, AppCompete, AppVector, ASO IQ, and OpenASO-style community tools. Those options can be useful for unlimited-keyword offers, standalone rank checks, spreadsheets, browser extensions, Mac-native or local-first research, no-telemetry workflows, or official console research from Google Play Console and Apple Search Ads.

Choose AppLaunchFlow when the rank tracker should sit inside the launch workflow: daily App Store and Google Play positions, country/language targeting, top-200 SERP context, competitor movement, screenshots, ASO copy, Google Play feature graphics, localization, and store handoff in one project. The free starter plan is intentionally focused at up to 5 tracked keywords so small teams can validate whether a screenshot, metadata, or localization update moved the terms that matter before expanding.

The zero-budget version is still useful: check Apple Search Ads popularity or Google Play Console search performance, scout store results manually, keep a metadata version log in Notion or a spreadsheet, and review impressions, downloads, and ranking movement 7-10 days after each title, subtitle, keyword field, description, screenshot, or localization update.

Indie ASO tracking by stage

If the app is pre-revenue or under $1k/month, start with a small tracked set: 5-30 Apple App Store or Google Play keywords, your top 5-10 competitors, weekly official console checks, and daily movement for the terms that drive the listing copy and screenshots. AppLaunchFlow keeps that starter workflow beside the creative updates instead of making you maintain a separate ASO spreadsheet.

Once the app reaches $1k-$10k/month or ASO becomes a primary acquisition channel, expand toward 30-100 keywords, country-specific rankings, search volume, difficulty, competitor keyword discovery, historical trends, and alerts. App Radar, ASODesk, Appfigures, Applyra, MobileAction Lite, AppDrift, AppTweak, Sensor Tower, AppFollow, and ASO Mobile can be useful at that point depending on whether you need low-cost rank history, reviews, metadata scoring, Apple Search Ads context, or enterprise market intelligence. AppLaunchFlow remains the execution workspace where those ranking decisions become metadata, screenshot, localization, icon, and Google Play feature graphic updates.

Know where you rank.

Stop guessing. Add five keywords, link your app, choose the store, and watch your rank update every day.

No credit card required